Welcome back,
I’ll admit that over the past 10+ years investing successfully in mobile homes I have become a bit of a mobile home snob. In the same way traditional real estate investors tend to turn their noses up to mobile home leads, lately I’ve have been turning my nose up to skinny-single-family-home leads. Mobile homes are not the end-all-be-all of real estate but they do give average people an above-average opportunity to invest profitably in real estate today.
Mobile home investing seems pretty straight forward to most traditional real estate investors; however there are hundreds of steps to investing and reselling manufactured homes successfully. Along this path there are dozens of errors and secret-traps (some counter-intuitive to traditional investing) to slow you or stop you from investing.
Manufactured home investing errors happen in 3 main areas:
- Over paying for the mobile home when buying.
- Over improving the mobile home while rehabbing.
- Undervaluing the mobile home when selling.
Purpose of this article:
The purpose of this article is to help bring clarity to your understanding of 1. who will be purchasing your used mobile home in a park and 2. what each buyer will be looking for in a mobile home to buy.
The video below was recorded with the help of Carlos G. from Tennessee. Carlos G. is a new member using the Mobile Home Formula training system for investing in mobile homes and was helpful enough to record the following video. Watch below as we discuss what strategies are working and not working in Carlos’s business for selling mobile homes to low-risk buyers quickly versus slowly. Learn the surprising discoveries about selling mobile homes that Carlos now understands.
Pro Tip: It is vital to your future business that you understand this information below to help save you money, time, and confusion while reselling your next mobile home. If you have questions please comment them below or email me personally.
3 Mobile Homes: 3 Months: 3 Lessons
What you should have learned:
The video above contains a brief history of Carlos’s real estate investing experience and then jumps right into his first 3 mobile home formula deals. Scattered throughout the video are helpful tips and lessons to follow. The bullets and headlines below will help outline more of these lessons bit by bit.
- Carlos’s only real estate investing experience was renting his own home prior to starting MH investing.
- Originally it was the monthly cash-flow that attracted Carlos to investing in manufactured homes.
- First and foremost mobile home investing is a people-business. Be disarming. Be a people person. Be excited to help people.
- Carlos just moved to Tennessee 2 months before learning to investing in mobile homes.
Mobile Home Deal #1:
- Mobile home with 4 bedrooms and 2 bathrooms.
- Single-wide mobile home in a family park.
- Invested $6,500 and overpaid for the mobile home due to excitement and pulling the trigger too early. Overpaid based on repairs needed and sheer excitement of closing your 1st deal.
- Hired a traditional single family home contractor for all repairs and grossly-overpaid on repairs.
- Home sold in 45 days. This is ideally 15 days too long and will be explained why below in Lesson 3.
- Even though Carlos overpaid on the repairs and acquisition of this property he will still profit because he is willing to sell to a payment-buyer via monthly payments and will recapture all his investment plus years of profit in the future.
Lesson One: Do not hire a general contractor for most MH repairs.
Remember that every dime you spend on improving a mobile home will be a dime you have to recoup from your buyer before you make a profit. While some repairs are very important, others are less important for a fast sale. Depending on your seller you may be doing yourself a disservice by improving and over paying to rehab your mobile home before resale. We will discuss more about knowing your target-buyers in Lesson Two below.
When rehabbing a used mobile home an experienced and reputable mobile-home-handyman will very likely be your least expensive and quickest way to make repairs. Carlos paid roughly $6,000 for repairs that should have costed $2,000 or less. Make sure to always ask for any handyman referrals from park managers and community residents. There are likely experienced, sober and inexpensive handyman living somewhere in your park eager for you to hire them.
As  rule of thumb for all non-skilled and general repair work I typically pay $10 per hour. For all skilled work, such as electric and plumbing I typically hire a licensed professional in my area.
Mobile Home Deal #2
- Carlos purchased his second mobile home from a park during a park-auction
- Carlos paid $2,000 for the home.
- The mobile home quickly sold in As-is condition to a low-risk payment buyer.
- Carlos’s phone was ringing off the hook with buyers eager to purchase and repair the home themselves.
- Carlos learned that many buyers will be happy to make some repairs in lieu of a lower Move-In payment when purchasing.
- The mobile home sold for $21,480. Payable as $3,000 to Move-In and 42 monthly payments of $440
- Took just 3 weeks to sell in as-is condition.
Related article: Three types of mobile home park managers
Lesson Two: Know who your buyers are and what repairs they want before they buy.
Question: Which MH will seller quicker? A or B…
- A.) Beautiful mobile home ready to move-in? Â or
- B.) Mobile home needing some TLC?
If you said “A. beautiful home ready to move into” keep reading because you will soon discover why this is largely inaccurate. If you said “B. mobile home with TLC needed” you are correct in most cases. Here’s why…
Not all mobile home buyers are looking for a perfect-condition mobile home to own. Most are simply looking for a safe home they can afford. The reason for this is because many buyers that desperately want to own an affordable mobile home do not have $10,000 or more saved up to purchase a mobile home outright. Coincidentally many beautiful mobile homes and many mobile home sellers are looking to sell their mobile homes all cash. Sellers of mobile homes that can afford to sell their home via monthly payments:
- Sell faster.
- Sell for a premium price.
- Sell with repairs needed.
But John, I don’t want to sell my mobile home via payment? Let’s take a look at the 3 categories below. The lists below outlines advice and data from my own experience investing in mobile homes and folks I have helped around the country. With proper due diligence and proper planning you may be able to find many buyers that counter my statements below.
A. Who are your main buyers? Mobile home buyers will fall in 3 major categories.
- 80%-90% of buyers in many markets are payment-buyers. Of all these “payment buyers” that are ready-to-own, only a small percentage of them will have good credit, no evictions, good income, and money in a savings account. These are your buyers if selling for payments. Does this make sense?
- 10%-20% of buyers in many markets are cash-buyers for used mobile homes inside parks. There are some exceptions: NYC, NOLA, Washington State, Coastal cities, Parts of Maryland, Virginia, and NC have a population of approximately 40% of buyers that can easily pay $10,000 or more cash for a used mobile home in a park. Disclaimer: If you are in most areas of the country a mobile home priced for-sale at 25% below the competition and in nicer-condition will likely sell in short time for all-cash. Why? Because every buyer wants an undervalued home.
- Bank approved buyers with good credit, approximately a 20% down payment and nice collateral are few and far between in most markets. Banks and credit unions nationwide have a variety of programs to choose from concerning mobile home lending. Many of these programs have strict and lengthy criteria both for the buyer(s) and mobile home(s) before becoming approved. For more information please call Steven McMahan at 21st Century Mortgage 1-800-955-0021 ext. 1251 to learn more and/or ask him further questions. If your price is firm and your property is for sale at a 20%-30% discount then perhaps a bank-approved buyer may be found quickly. If you are in a hot market you will likely find bank approved buyers easier than in slow-markets simply due to a much higher volume of potential buyers.
Not in a rush to sell? If you do not need to sell quickly than by all means please continue to ask for any price you feel is realistic. Allow the market the speak for itself and if you do not receive much attention you can alter the price and terms in the future.
B. What are these buyers aiming to buy? Every buyer is a unique person. Some buyers expect a beautiful move-in-ready mobile home and other buyers just love a handyman-special that needs TLC in order to save some money.
- Cash buyers:Â Cash is king! And few buyers have it. Cash buyers expect to get a deal. If you are aiming to sell to an all-cash buyer please aim for pricing your property 20% below recently sold comparable homes. Start by advertising at full price compared to other comparable homes “sold”. If you receive little interest from potential buyers lower your asking “all cash” price within 20 days. Consider selling on payments for a faster sale. Be advised that there are new mobile home owner financing laws to be concerned about while reselling to a owner-occupant buyer who will be living in the home.
- Payment-type buyers: Payment-buyers understand a premium will be added for the luxury of paying over time. Payment buyers include low-risk buyers with good jobs, fair credit, no evictions, good income, saving accounts, and are likely handy. Payment buyers will typically prefer to make needed repairs in lieu of a lower Move-In payment (or Down payment) when purchasing from you. These repairs will be discussed briefly in paragraph C below.
- Bank Approved buyers: Bank financed buyers will often desire a stunning manufactured home ready to enjoyed. Buyers with 20% down and qualifying at a bank will frequently be searching for an under-priced and newer manufactured home with many modern updates.
C. Repairs to make based on your exit strategy and specific buyers?
- Cash buyers may either be searching for a handyman-home or a move-in-ready home. Both buyers will be looking for specific traits.
- Looking for a gorgeous move-in-ready home: A typical buyer with $20,000+ desires a pretty home. These buyers have money, and they want to buy something they love. If you have a rehabbed mobile home and are looking to sell for all-cash then you are competing with every other seller in your market looking for the same few cash buyers. For a faster sale aim to advertise your sales all-cash price 20% below comparable homes sold recently. Rehab the mobile home to “Gently Used” condition.
- Looking for a MH with repairs needed: A typical cash buyer that is willing to purchase a mobile home with “repairs needed” is looking for a “deal”. A seller wanting to sell their mobile home in a park in as-is condition and will not accept payments should understand there few buyers [with cash] desiring your home unless it is for sale 40% below comparable home sold prices less all needed repairs. Make no repairs and sell as-is for an attractive price. To help appeal to most “handy” buyer follow the steps outlined below in the BIG 6.
- Payment-type buyers are typically happy and willing to make repairs to a mobile home for a reduced Move-In fee when buying. Keep in mind that someone is going to make these repairs, either you or your buyer. When selling a mobile home needing repairs via monthly payments you always want to make certain you have agreements in place so the buyer know which repairs to make by what date. The purpose of this agreement is to cover yourself should the tenant-buyer default you will receive the home back in better condition than when it was sold. Does this make sense?
- In order to appeal to most handy-type-buyers and help sell the home quickly it is recommended by this website to correct the BIG 6. The BIG 6 is a list of repairs most handy buyers will frown away from. The roof(1) should be free of leaks. The sub-floor(2) should be free of soft-spots. The walls and broken windows(3) should have all major repairs and holes fixed. There should be no plumbing(4) leaks. Electric(5) should be functional. All appliances(6) should be provided if not already present inside home, excluding central A/C, washer, and dryer. Cleaning out any trash from the home and fixing these major systems will make the home attractive to as many handy buyers in your market without overspending.
- You may leave all cosmetic repairs and minor rehabs. Fix what is broken however be cautious about making upgrades.
- Bank financed buyers: Much like selling a mobile home to an all-cash buyer, a typical bank-approved-buyer with 20% down and good credit desires a pretty home. These buyers have money and bank-support, and they want to buy something they love. If you have a rehabbed mobile home and are looking to sell for all-cash or bank financing then you are competing with every other seller in your market looking for the same few buyers. For a faster sale aim to advertise your all-cash price 20% below comparable homes sold recently. Rehab the mobile home to “Gently Used” or better condition.
Disclaimer: If you are like many other mobile home owners with a high-pride-of-ownership then your home is likely in very good condition with little rehab needed. In your situation your mobile home should be attractive to most buyers as it is move in ready.
Mobile Home Deal #3:
- Carlos’s 3rd deal was referred to him by same park manager as deal #2.
- Originally the park was asking close to a retail price for the home.
- Carlos offered a payment arrangement of $1,000 down today and 36 monthly payments to the park for $111.11.
- Carlos quickly sold the home for $1,000 from tenant-buyer and monthly cash-flow payments of $300 for 48 months. Net cash-flow = $188.89 per month for the first 36 months, then the cash flow raises to $300 for the remaining 12 months.
- The mobile home sold in As-is condition to a happy buyer within days.
- Buyers were handy and happy to make all final repairs.
Lesson Three: Make repairs with your end buyers in mind.
The more you invest to repair your mobile home the more you need to recoup from your buyers. If you remember from Deal #1 it took Carlos 45 days to sell his nicely rehabbed mobile home. That is 30 days longer on average than it took to sell the handyman specials. Carlos hired a contractor that over-improved the home. Although the home is now very attractive Carlos now needed to recoup his money sooner than later.
For this reason Carlos desired to sell the home to a payment-buyer with $3,000+ cash to Move-in versus a smaller amount. Had Carlos only made minimum repairs he could have resold the him investment mobile home quicker to a handy-buyer with less cash needed to Move-In and own. Remember: The length of the repayment-term will remain the same, only the Move-in payment (down payment) will be reduced.
Related article: Determine the reselling value of your investment mobile home
In conclusion it is vital to know and understand who your target buyer(s) are and what will make them happy. Let’s give buyers what they want at an affordable and sexy price. Some buyers have money and want something fixed, and other buyers would much rather fix a home to save some cash.
Too often I speak with sellers that have over spent on rehabs and now will lose money on the sale not understanding their home is not a desirable as they once thought. If you have any questions or are concerned you are having trouble selling due to the price or condition of your home don’t hesitate to reach out to me at the email address below. Â
All data and advice above come from my own experience investing in mobile homes and folks I have helped around the country. With proper due diligence and proper planning you may be able to find many buyers that counter my statements above.
Every seller whether owner-occupant or investor should get what price they believe their home is worth. However the market will determine if your mindset is realistic or unrealistic for active-buyers to pay. If you are motivated to sell then drop your price or start considering selling your mobile home with payments to a low-risk and credit-conscious buyer.
If you have any questions about this don’t hesitate to comment them below.
Love what you do daily,
John Fedro
Related What Mobile Home Repairs To Make Based On Exit Strategy videos:
18 Comments
Matt Shevland
September 12, 2014Hi John,
Thank you for making this. i have been wrestling around with how and what to sell my first mobile home for. I just purchased a 2 /1 inside a park I live in and now I feel so much more comfortable moving forward. I live in St.Louis, MO and wanted to know if you can say anything about my area. I am hopeing to sell for cash but you make payments sound good too. Thanks for the video too. I am planning to get started with you program just after I resell this home.
Looking forward to hearing form you.
Matt S
John Fedro
September 13, 2014Hi Matt,
Congratulations on the deal!! A 2/1 will certainly not be as in-demand or as profitable monthly as a 3 or 4 bedroom however it is a good place to start. I hope you purchased it at a great price or terms. Please don’t hesitate to reach out with any specific questions you may have while selling. Either comment below or email me directly. In your area of St. Louis you have over 215 MH parks nearby with 20 miles. That doesn’t include all the MHs you have on actual private land. In short you have a lot of inventory around you. 🙂
Talk soon,
John Fedro
Cheryl
September 17, 2014Hi John I live in Porter, Texas and I am looking to sell my triple wide trailer it is a 1998 Patriot full of up-grades my husband & I have:-)bbeen approved to build our first new home and we need this trailer moved off our property. Can you help us? jackay3298@gmail.com
John Fedro
September 18, 2014Hi Cheryl,
Congratulations on the home purchase!
I see you have already filled out the seller info questionnaire on the selling tab above. Thank you for doing this and in just a few moments I will send your property info to a few investors I know working in the area. I have a feeling that these local investors will not be interested in a triple wide that has to be moved. If the home was staying-put or it was a singlewide it would be much more desirable by investors. I noticed that you didn’t mention repairs on the questionnaire so I am sure it is a beautiful triple wide. The problem is that when you separate and re-reattached a triple wide, or even double-wide, it is a countdown to when the seems will leak. Not always of course but many times in my experience. For this reason you may find it difficult to sell. However, with that said I certainly don’t speak for everybody and price cures most headaches so I hope you receive a call in the next few days. If there is anything I can help you do for you to help you sell the home please let me know.
Talk soon,
John Fedro
Damarice
September 13, 2014Thanks John, very helpful article! I especially like the resale percentages to use as a guideline when buying and selling MHs. I think they are even helpful when explaining to buyers why we can’t pay full asking for their home. I will definitely be printing this and using it as a reference!
John Fedro
September 13, 2014Hi Damarice,
Great feedback! Thank you Damarice for the kudos. 🙂 Keep up the great effort you are making as well. This will pay off soon, and you are already making an impact on the few lives you are already touching. If you need anything you know my number.
Talk soon,
John Fedro
Melodee Lucido
September 13, 2014John, you are one of the most gracious, contagious people I have ever seen. Thank you for what you are doing to help people. I met you first at BP and have been checking out what you are up to.
I don’t usually buy programs but I am going to take a serious look at yours. I have been dealing in regular stick houses but am super interested in adding MHs to my portfolio and biz plan.
Thank you for this fun video.
All the best of everything to you,
Melodee
John Fedro
September 13, 2014Hi Melodee,
Thanks for reaching out and for your kind words. Glad you found me here as well. Isn’t BP a great site? If you have any specific mobile home investing questions don’t hesitate to ask them here. How active have you been in your current real estate investing in Memphis already? Tenn is a good area in general for this MH type of investing as well. Thanks again and I’ll keep the videos coming.
Talk soon,
John Fedro
Ken Johnson
September 13, 2014John: we like to replace the old unsafe entrance stairs with a nice 6×8 deck and wide stairs. Makes a good impression right away. What do you think about spending our limited repair budget on this item that generally will cost $600-800? The deck looks great but we have questioned if it is necessary or will get us more rent? Thanks for all the great info. Be well.
Ken
John Fedro
September 16, 2014Hi Ken,
Good question and thanks for reaching out. It sounds like you resell mobile homes often so you likely know what your buyers are looking for in a mobile home. If your repair budget is limited for this property I would wait and hear from some potential buyers who walk-through the home as-to-what they think the home needs fixing, if anything, before they purchase it. If the steps are unsafe then by all means a fix is needed, however a brand new deck may not be needed to sell. With that said if you are selling for payments you can always increase the price $800 to compensate for the expense over 5 years, you will likely have less ability to raise the price if selling for all cash. Does this help and make sense?
Talk soon,
John
Bill DAmbra
September 20, 2014Hi I like your ideas about investing in MH I am in the process of buying a MH for my self in largo florida in a park , the share is 19k in this park , the home was built in the late 60s and has been remodeled to the tune of 15 k recently , the owner wants 25k , 10 cash and take over the share he still owes of 15 k the lot rent is 85 a month total payment is 250 a month including lot fee , interest rate is 10 % for the share owed , this is the lowest lot rent I could find , most are 500 to 600 a month , some of the homes are cheaper some go for only 1k to 3k but the lot rent is so high, I figured the lower lot rent would offset the higher price , what do you think, thanks Bill, Clearwater fl.
John Fedro
September 20, 2014Hi Bill,
Thanks for reaching out. Congrats on lining up the home and this buyer thus far. From reading your comment it seems that finding a nice home with low lot rent is important to you, as it is to most of us. In my experience parks that offer ownership-shares are cleaner and safer communities to live in versus a traditional mobile home park. If you like the area and like the home it sounds like a good deal. If the interest rate is at all negotiable I would try to lower the rate if possible. If this is not possible perhaps you can convince the seller to take his $10k in payments with no interest, and then you can pay off the $15k @ 10% debt off quicker with your $10 cash. This is only possible if the seller is very motivated. If you are unsure about the offer you are getting or not sure about repairs needed I would be happy to take a look if you email me the details and any pictures you have. If not then keep in touch with other questions and best of luck with the new home.
Talk soon,
John
Matt
October 7, 2014John – Great Stuff. We have a small group of active and wantabe mobile home investors. I always recommend they sign up for your newsletter. You and MobileHomeGurl are the best two resources available. Keep up the good work and thanks for sharing. Matt
Randy
May 3, 2015John, I’ve seen other sites comments on doing deals in parks with managers is a nightmare in Oregon along with other obstacles. Any experience or insight into the state of Oregon.
John Fedro
May 3, 2015Hi Randy,
Compared to many other states Oregon is typically not difficult to work with at all. I would certainly not make a blanket statement saying that all park managers in your state or nightmare. With that said if a mobile home park does not need the help of an investor, such as they are in a hot market with many buyers and little to no homes for sale, then there is a good chance that this park will not be overly excited to work with you. However, we do not aim to only talk to five or 10 park managers, we aim to get to know and talk with every park manager in your county and the surrounding counties as well. Of all these connections we may only be investing in 10 to 15 parks over the next few years. And let me say you can build a very good business in just 10 to 15 parks.
In short there are sellers around you that are confused, scared, and ready to sell their homes. There are also buyers out there with a few thousand dollars and good monthly income in order to pay you for a quality home you can resell to them. Do not let a few comments on other sites detour you from helping these people. Not all park managers will love you, however the ones that do you will work with and grow your business with.
I hope that this is helped and made sense. If you have any follow-up questions don’t hesitate to reach back out or comment any time.
Talk soon,
John
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